Inset Online

Project Information __ Inset Online make face-to-face training happen over the internet. Their events are live, which means that delegates are listening to and interacting with a live trainer just as they would in a face-to-face event. The online environment promotes high-quality training that is more interactive and engaging than traditional training. This means that different techniques are required. Inset Online ensure online training is delivered efficiently and is of the same, or higher, quality than face-to-face events so all training objectives are met effectively. Inset Online will ensure the smooth running of online events through: strategic event planning; training presenters; content creation; delegate bookings; event hosting and delivery; feedback and quality assurance; full technical support and consultancy. We were initially asked to design the main Inset Online logo and develop a set of sub-brands. Our solution represented online training by using a shape that could be seen as either a laptop computer or a book. The sub-brands used the same shape and typography with the introduction of an extended colour palette to distinguish each offering. Recently we were asked to produce a training manual for online event hosts. We developed a visual language based upon the original logo and colour ways. This was combined with a bespoke set of illustrations to liven up what could have been an otherwise dry document. The manual used annotated screen shots to ensure it was simple to use and easy to navigate.